Story
Problem Statement
How do you tackle the 5 W’s:
Who? Where? What? Why? When?
- WHO: individuals who are seeking for custom t-shirts
- WHAT: images, logos, quotes, slogans, or patterns that reflect specific interests, passions, or identities.
- WHERE: events, conventions, gatherings, workplaces, schools, or as part of promotional campaigns.
- WHEN: special occasions, events, holidays, or as part of ongoing promotional efforts.
- WHY: personal expression, group identity, promotional purposes, fundraising, commemorating events, or as part of a marketing strategy.
Empathy- Invention & Innovation
- Research and Listen Seek to Understand
Put Yourself in Their Shoes Avoid Assumptions , Stereotypes
Identify Their Emotions Communicate Empathetically
Acknowledge Their Pain Points Continuously Learn and Adapt
- Identifying Unmet Needs Anticipating Future Trends and Behaviors
Human-Centered Design Encouraging Diversity and Inclusion Driving Customer-Centric Innovation
- By empathizing with potential customers, inventors can understand their need for personalized clothing that reflects their personality, interests, or affiliations.
Innovation
– Empathy drives innovation by ensuring that the customization process is user-centered and intuitive. Innovators empathize with customers to understand their preferences, style, and motivations for customizing t-shirts.
Prototyping & Testing
Market research
validate the problem
prototype or MVP
test with early adopters
iterate and refine
pilot launch
measure key metrics
-Validating the concept
-Gathering feedbacks
-Reducing risk
-Iterative development -Attracting investment
-Setting realistic expectations
-Design Concept
-Digital mockup
-Select material
-Print the design
-Evaluate & adjust
-Test wearability
-Refine and finalize
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