Short Story
Introduction
ChikitsaAstra is a cutting-edge healthcare
platform designed to provide an end-to-end
solution for patients, streamlining their entire
healthcare journey. From the initial symptoms
check to finding the right doctor, scheduling
appointments, undergoing diagnostic tests, and
managing medications, ChikitsaAstra integrates
every step into one seamless experience.
Problem
- Fragmented healthcare experience for patients
- Difficulty in diagnosing symptoms and finding the right specialist.
- Lack of streamlined communication between patients, doctors, and diagnostic labs.
- Challenges in understanding medical reports and managing medication.
Solution
- Symptom checker with AI-driven diagnostics
- Automated suggestions for medications and potential diseases
- Online and in-clinic appointment scheduling
- List of qualified doctors with ratings, experience, and pricing
- Fragmented healthcare experience for patients
- Difficulty in diagnosing symptoms and finding the right specialist.
- Lack of streamlined communication between patients, doctors, and diagnostic labs.
- Challenges in understanding medical reports and managing medication.
- Symptom checker with AI-driven diagnostics
- Automated suggestions for medications and potential diseases
- Online and in-clinic appointment scheduling
- List of qualified doctors with ratings, experience, and pricing
Story
Target Market
Target Market 1 Primary Target Market
Urban and Semi-Urban Patients:-
•Demographics: Tech-savvy individuals aged 18-60, including working professionals, families, and the elderly.
•Needs: Convenient access to healthcare services, accurate symptom diagnosis, easy appointment booking, and understanding medical reports.
•Challenges Addressed: Long waiting times, difficulty in finding the right specialists, and managing healthcare follow-up
Chronic Disease Patients:
•Demographics: Individuals managing chronic conditions such as diabetes, hypertension, and heart disease.
•Needs: Regular monitoring, timely consultations, and easy access to
diagnostic tests and medications.
•Challenges Addressed: Continuous need for healthcare management and frequent medical check-ups.
Tech-Savvy Young Adults:
1. Demographics: Individuals aged 18-35 who are early adopters of
technology and prefer digital solutions.
2. Needs: Quick and reliable health information, online consultations,
and digital health records.
3. Challenges Addressed: Immediate access to healthcare advice and seamless integration with digital lifestyle.
Target Market 2 Secondary Target Market
Rural Population:
•Demographics: Tech-savvy individuals aged 18-60, including working professionals, families, and the elderly.
•Needs: Convenient access to healthcare services, accurate symptom diagnosis, easy appointment booking, and understanding medical reports.
•Challenges Addressed: Long waiting times, difficulty in finding the right specialists, and managing healthcare follow-ups
Healthcare Providers (Doctors and Clinics):
•Demographics: Independent practitioners, small clinics, and large hospitals.
•Needs: Efficient patient management, expanded reach to new patients, and streamlined appointment processes.
•Challenges Addressed: Administrative burdens, patient acquisition, and effective communication with patients
Diagnostic Labs and Pharmacies:
1. Demographics: Individuals aged 18-35 who are early adopters of
technology and prefer digital solutions.
2. Needs: Quick and reliable health information, online consultations,
and digital health records.
3. Challenges Addressed: Immediate access to healthcare advice and seamless integration with digital lifestyle.
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